Draft Jam (original context)
Started setting up a Mailchimp account for Draft Jam and forgot about that whole you-legally-need-a-physical-address bit to sending email newsletters. Three things are true:
- If I perceive the rule as moral-to-neutral, I am a rule follower.
- I don’t want to put my home address on this newsletter.
- P.O. boxes are $140 a year.
Which means that updates for those interested in Draft Jam will be pushed out via RSS or social media. 😄 Unless I discover that I can use my professional mailing address (again, rule follower) in this instance.
After some administrative work on the project, I started doing a bit of mood boarding and scribbling down some random thoughts on design elements. Next up is to start playing in Illustrator with some ideas for the brand.